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garyfly

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Final Campaign Update

When we began working on the sales building strategy, we thought it was important to disclose all activities and results as a way to demonstrate the effectiveness of the different sales building initiatives. Here is a quick summary. Digital Marketing…

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You Are NOT Charging Enough

And your margins are too thin… How do I know this? 25 years of experience and sitting through many negotiations, I have seen that companies don’t charge enough. Why? Because they don’t really understand why their customers buy and they…

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Keys To A Successful Strategy

Hint: it’s not in the creation of the strategy. Strengths, weaknesses, opportunities, threats. Strategy. Mission and Vision Statements. Corporate culture. ETC, ETC, ETC. I don’t know about you, but I have been through some world class planning sessions and have…

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Overcoming the Most Common Challenges Facing A Growing Business

My business is in a period of strong growth, what should I do now? Things are going well… until they aren’t. Sales are good, you are adding new clients, people are excited, your friends notice how well things are going…

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